WELCOME TO THE ENTERTAINMENT EFFECTS BLOG

First impressions count. Welcome your guests in style with these awe-inducing entrance ideas – all designed to create maximum impact. Signpost the way You want people to arrive in a good mood, so don’t let your guests get lost or take a wrong turning. Clear,...

Looking for ways to create the wow factor on your wedding day? Make an impact with these 4 stunning wedding special effects. Dance on a cloud with low – lying fog The first dance is your debut as a married couple, so it’s the perfect time to pull out all the stops....

It’s been dubbed the future of special effects, and it’s easy to see why. Get all the essential info about Sparkular and discover why you should choose this safe, non-pyrotechnic device for your next big event. What is Sparkular? Sparkular is a technology that...

Whether you’re getting excited about putting on your own Bonfire Night fireworks, or looking forward to seeing a professional display, there are many spectacular types of firework to enjoy. Here’s a quick guide to the main firework types, and which (in our opinion)...

The next time you go to a professional firework display, see if you can count the number of different patterns in the sky. You might not know the names, but you’ll probably witness common formations including peonies, Roman candles, crossettes and waterfalls. You...

It’s a tradition we take for granted: fireworks add glitz and excitement to any occasion, from celebrating a wedding to welcoming in another New Year. But have you ever wondered when the firework was invented, or how it has evolved over the years? Let’s take a look at...

Your customers may not consciously be aware, but visual merchandising – the design of window displays, store layouts, signage and shelving – can play a large part in their decision to commit to a sale. Find out how variations in our shopping environment can affect our...

Event planning can be glamorous; it’s exciting to organise the entertainment, choose the catering and even, sometimes, liaise with celebrities. But for every occasion you organise, there’s a more mundane side to the planning process that can’t be overlooked. We’re...

If you’ve been keeping an eye on marketing trends in the past few years, you might have heard of experiential marketing. Let’s take a look at the benefits, check out a big-brand example, and explore how you can make it work for you. Building relationships through...

Corporate entertainment can be tricky to get right; there’s always the worry that your jaded corporate clients may become uninterested throughout the evening because they’ve seen it all before. If you’re planning a party to wow your clients, or a corporate...